Audience of the St. Petersburg International Economic Forum:
Representatives of government and business authorities, opinion leaders, prominent cultural and public figures.
About the project:
“Interactive AR-map of Russia” is a project of MARMA laboratory of actual technologies and a unique space on the SPIEF territory, where you can make a virtual journey across the whole country from one point.
Our tasks and solutions:
We were able to demonstrate the achievements and values of all 89 regions of the Russian Federation through an interactive map. With the help of the MARMA augmented reality service, image videos about the uniqueness of regional brands and enterprises were embedded in the map, the wealth of natural resources was demonstrated, the values of historical and cultural heritage were reflected, and the tourism and investment potential of all subjects was shown. A virtual journey through all regions of the country is carried out by pointing the smartphone camera at the stand.
Project objectives:
To provide an opportunity for all regions of the Russian Federation to present themselves on the platform of the international economic forum, demonstrating their investment potential to a wide Russian and foreign SPIEF audience.
To familiarize SPIEF guests and participants with the achievements and features of all 89 regions of the country.
To emphasize the special role of SPIEF in stimulating the development of Russia’s regions.
This project can become an effective and unusual tool for building a comfortable dialog between the state and various categories of citizens.
