Augmented reality technology

a new tool for communicating with your audience

TECHNOLOGY

How does AR work?

Augmented reality (AR) is the integration of digital objects into a real environment.

Preparatory stage

creating visual content
preparing the print media
generating AR tags

Usage

use the app or camera to scan the QR code 
point the phone camera at the AR tag image
done! A static image becomes animated on your smartphone screen

Audience

Augmented reality technology is an effective and modern tool for your business. 
  • For marketing and advertising:

    increase target audience engagement, generate interest and simplify communication with different types of content: sound, video, animation.

  • For online sales:

    increase conversion rates: online interaction with presence effect speeds up purchase decisions.

  • For events and exhibitions:

    attract the attention of visitors to your stand with a wow effect and make your company stand out from the competition. Create an interactive format for events.

  • For brands:

    Create a strong emotional connection  between brand and consumer with one touch. Highlight status and increase brand awareness.

  • For retailers:

    Make the product more accessible and attractive. No more lengthy instructions and descriptions: an interactive approach allows you to improve customer service.

  • For sales boosting:

    Attract new customers and increase their loyalty. Make your company’s services more user-friendly.

  • For the manufacturing industry:

    Optimise workflow efficiency, improve products and increase safety and productivity in production.

  • For staff training:

    Raise staff awareness and reduce training time for new staff.

Platforms

We offer two options for user-to-content interaction: via a mobile app (AR App) and a browser (Web AR)

AR App

Access to the service via the app
accurate content placement on the surface
once downloaded, the content is available even without Internet connection
static image recognition and video launch
up to 50 objects per session
full screen videos

Web AR

Access to the service via a browser
access to the service via a browser
content display based on GPS data (location bound)
alignment to a plane (horizontal or vertical)
option to share AR on social media
device memory not being used
option to post 3D content
Tell us your objectives and we will propose an AR application scenario for your business.

SERVICES

Packages

AR only
if you have videos and printed materials

AR platform, tags generation, technical support 

AR + video
if you have printed materials but no videos.

AR platform, tags generation, video content creation, technical support

Complete package
if you have an idea, we’ll implement it

AR platform, tags generation, video content creation, technical support, print design and printing

Benefits

Technical support
our experts will help you solve any technical issues that may arise after purchase
Connecting statistics
we will provide statistics for your business on various indicators 
Savings on software
using the AR platform without software development costs
Personal manager
a professional who will work with you individually and clarify all the details 
Technical support
our experts will help you solve any technical issues that may arise after purchase
Connecting statistics
we will provide statistics for your business on various indicators 
Savings on software
using the AR platform without software development costs
Personal manager
a professional who will work with you individually and clarify all the details 

AR in figures

How do companies profit from implementing AR?
He introduction of augmented reality for business development is one of the major technology trends of the last few years.
More and more companies are using AR to attract new customers, improve customer service, optimise workflows and train staff. According to a study by Snap with Deloitte consultancy Digital AR increases sales conversion by 94%.

«AR увеличивает конверсию на 94%, Карл!»

The graph shows the key sources of revenue for companies after the introduction of AR technology. It shows how businesses are achieving their goals, realising the potential of AR, and what the development prospects are for the coming years.
Data provided by Surf, a mobile developer

ABOUT US

Our philosophy 

The Marma is the point of concentration of vital energy in the human body. According to Ayurveda, there are more than 100 such points and they have important implications for human life.
What, one would think, does Ayurveda have to do with it?
We found commonalities between AR tags generation technology and the term Marma. After all, like it, our mobile app concentrates information (image, sound and text) about a company at a specific point and communicates it to the user through specific channels. This has an important impact on business development. We help the user experience the “energy” of the brand through the use of AR technology and bring them closer to a purchase decision.

Our team

  • Татьяна Грибанова - Руководитель проекта Marma

    Project leader

    Tatyana Gribanova
  • Account manager

    Alyona Rodicheva
  • Department head
    for work with clients

    Julia Biryukova
  • Technical specialist

    Dmitry Kipriyanov
  • Designer

    Evgeniya Shimanskaya
  • Marketing manager

    Paulina Brailyan
  • SMM-manager

    Margarita Shestakova
  • Videographer

    Grigory Rotan
  • Head of Customer Service

    Svetlana Sakhelashvili
  • Deputy Head of
    Client Relations

    Ekaterina Polyakova
    We create projects that blur the boundaries between imagination and everyday life

    Clients